The Northern Quarter Self Promotion

The Northern Quarter, St Stevensons Square is where I placed my self promotion stunt. I hope you where lucky enough to see it in person as its gone now!

My Brief

I wanted to creative a brash interesting way to promote myself as a photographer in Manchester.

My Solution

The large concrete blocks owned by Fred Aldous are updated with new graffiti on a monthly basis and instantly become the subject of many instagramers posts.

The Northern Quarter

The best way to promote my photography was simply to place my Instagram handle @idocreativestuff in a place that was already constantly being ‘instagramed’ on a daily basis and let my work talk for itself.

Believe it or not this instantly worked, I had the Creative Director of WeAreEmpire tweet me saying it was Awesome and I gained a lot of new followers.

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The Northern Quarter Instagram photographer


Northern Quarter

So why The Northern Quarter when it doesn’t really look like an amazing place to do an advert? Well The Northern Quarter is the place to be in Manchester when it comes to all things creative. I placed my ad there so that it would be not only in front of the general public but in front of all the biggest and best creatives in The Northern Quarter while they walk to work in the morning. I myself walk past this everyday on the way to Forever where I am Head of Design.

The Northern Quarter